The foundation for the future of insurance
About Noldor
Noldor combines the creative horsepower of Silicon Valley with the expertise of insurance. Technology is enabling a new future of deepened partnerships through openness and transparency. And Noldor is leading the way.
What separates the best from the rest when it comes to insurtech?
Placement, policies, portfolios, prospecting? All important factors, but how about something a little more powerful?
Noldor’s insurtech enablement tools foster a future of openness and transparency. Giving back the power of the pen to people and creating unparalleled partnerships in the process.
Say goodbye to in-house MGA reporting for good. Noldor delivers turnkey, API information to MGAs. We’ll handle the processing, so you can focus on analyzing.

The future of insurance is here
For too long the industry hasn’t been able to differentiate between the best and the rest, but for the first time, technology is enabling a new future where partnerships are deepened through openness and transparency and are repaid in kind.
Discover Noldor

John Horneff
Founder & CEO
John is Noldor’s CEO, Founder, and original brains behind the operation! John has a successful startup space track record in the Fintech and Insurtech industries. John's background includes two private exits, as well as another two organizations that were unicorns.
Fun fact: As an avid animal lover, John has been running with the bulls in Spain about a dozen times. His last attempt landed him with 18 stitches!

Anthony Liao
Software Engineer
Anthony is a Software Engineer and Noldor's Engineering Team Lead. Prior to Noldor, Anthony has worked with several Fortune 500 Financial firms. Most recently, he served as the Vice President of Market Risk and Commodities Technology.
Fun fact: Known for loving a challenge, Anthony is scuba certified... despite needing a life vest to swim!

Lisa Tung
Director of Project Management
Lisa is Noldor's Director of Project Management & Product Development. Lisa works closely with our clients, walking hand-in-hand with them to ensure a smooth onboarding and go-live process. Before Noldor, Lisa has served as the Vice President of Risk Technology with leading Financial Institutions.
Fun fact: No stranger to hard work, Lisa's high school graduation gift was spending 6 months in China helping her dad start and scale his business!

Gaurav Marwaha
Head of Product
Gaurav is Noldor’s Head of Product and works closely with our Engineering team to execute Agile methodologies, while prioritizing product development features as the company continues to expand. Guarav has a proven track record of shaping organizations as they work cohesively toward a shared vision.
Fun fact: While in college, Gaurav backpacked around the world not once, but three times!

Manan Bhalodia
Software Engineer
Manan is a Software Engineer who focuses on the backend aspect of Noldor’s solutions. He possesses a robust background from Financial Institutions and has even founded his own startup specializing in creating AI-based software.
Fun fact: Manan was once viciously attacked by a monkey during vacation! Whether he provoked the monkey is up for debate...

John O'Farrell
Software Engineer
John is a Software Engineer responsible for Noldor’s backend solutions. A UPenn graduate, John brings a background of working to help modernize the relationship between Insurance Firms & Agents.
Fun fact: Upon his next successful exit, John’s future retirement hobbies will include making music and writing!

Alexander Kronfeld
Software Engineer
Alexander is a Software Engineer who is responsible for all things front end here at Noldor. He delivers extensive experience in Web Development and a history of working at data intensive Fintech companies.
Fun fact: From 2013 to 2019, Alexander had an annual tradition of running a Tough Mudder in a state he’d never been to, and is looking forward to his next event!

Flavia Stanton
Head of People
Flavia is our Technical Recruiter aka "people person". She has a successful track record of recruiting for Fortune 100 and Fortune 500 firms on the agency side. Here at Noldor she assists with the recruitment & onboarding of new hires and runs point overseeing internal People Operations.
Fun fact: Flavia actually spoke Italian before English!
Less time processing, more time analyzing
Today, the insurance industry spends far too much time processing data. Time that could be better used analyzing data to generate meaningful insights. Noldor remedies this by providing direct access to the most robust program data available—enabling turnkey access to program data without the added headache.
Discover Noldor
What
Drives Us
Noldor redefines how the insurance industry does data. Our mission is to empower the best MGAs with devoted capacity through trusted brokers.
Noldor helps MGAs aggregate, normalize and report program information to their business partners via a robust suite of APIs. We roll our sleeves up, and handle all system integration work, giving us access to higher value problems that deliver meaningful value and reduce execution risk to our MGA partners.
Looking to learn more about Noldor and what we can do for you? Get in touch!